AT&T contributes to Boys & Girls Clubs

On September 22, 2010, in News 2010, by Mark Norris

By Cho Krugel, Special to My Life
Memphis Commercial Appeal
September 22, 2010

AT&T has announced a $15,000 corporate contribution to three Memphis-area Boys & Girls Clubs as part of a $105,000 AT&T corporate contribution to support Project Learn in 21 clubs across the state.

Project Learn features a program that reinforces and enhances the skills and knowledge young people learn at school through “high-yield” learning activities, including leisure reading, writing activities, homework help, and games that develop and strengthen cognitive skills.

“It is encouraging to see ongoing partnerships between corporations and nonprofit organizations like this, as they are a great benefit to our community,” said state Senate Majority Leader Mark Norris. “When the business world contributes to educational initiatives, Tennessee’s children and the state as a whole benefit because we are helping ensure that our children are better prepared for the future.”

Sen. Brian Kelsey added, “Project Learn is an invaluable tool for children, and the strengthened skills they will learn by participating will help our community prosper. When our kids are better prepared for the future, they will help our community grow and thrive.”

Project Learn emphasizes collaborations between Boys & Girls Club staff, parents and school personnel, and focuses on the skills young people develop both at the Boys & Girls Club and in the home.

“The Boys & Girls Club appreciates AT&T’s contribution to Project Learn,” said President and CEO of the Boys & Girls Club of Greater Memphis, Vinny Borello. “The training of these children provides benefits that are a direct return on investment for the business community.”

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